The current Colorado Rockies insignia feels a bit dated, 27 years dated, to like, 1993. Not an amazing year for graphic design, not a great decade for professionals sports teams specifically. The 90s were the hayday of the cartoon mascot revival era. The Rockies insignia and team logo also fell victim to this Microsoft Word design treatment. That interlocking serfi-ed CR will never have the iconic appeal of the NY or LA or the Cubs C or even SD, of larger more successful franchises. There's not much recognizable about the Colorado Rockies 'CR', besides the letters, and the royal purple lined silver team colors.
Denver's design issues reach well beyond the Rockies insignia. The city is being inundated with poor architectural design and development. The large influx of people have sparked the building and construction industry to go mad with a constant churning out of sub-par product. We the people, need to take a stand. We have to demand a higher-level of design. Until we can get a truly iconic baseball team and insignia...people will forever remain fair weather fans when it comes to design, and ownership of their surroundings.
Baseball teams play a large role in defining a city, internationally. You can walk the streets of Paris and see hundreds of NY ballcaps. Where are all the Rockies ballcaps? Not far from the Blake Street gates. I propose we instate a new insignia, something a bit more time-less, not trapped in the 90s, but one that could outlive it's state's boundary, and define a place. This is the new Colorado Territory, the 2017 version of Denver, and the new era Colorado Rockies.